Senior Associate Brand Manager (Ritz Innovation)

- The Senior Associate Brand Manager on the Ritz Innovation team is responsible for helping drive the innovation pipeline for one of the most iconic cracker brands. This role partners cross-functionally to identify consumer-driven growth opportunities, develop and launch new products, and build the long-term innovation strategy for the RITZ brand - Work across brand and cross-functional teams to progress existing innovation projects through commercialization and lead cross-functional teams to solve problems and execute with excellence - Generate key consumer insights to inform innovation strategy and the long-term pipeline - Build selling stories to present to retail customers for distribution - Support the development and management of the innovation pipeline, ensuring alignment with brand strategy and category growth objectives - Conduct consumer, competitive, and market analyses to identify white-space opportunities and emerging trends in the snacking category - Build compelling business cases for new product concepts, including volume forecasting, P&L development, and strategic rationale - Lead day-to-day project management of innovation initiatives from concept through commercialization, partnering with R&D, Supply Chain, Finance, Sales, and other teams - Manage stage-gate processes and ensure projects meet key milestones on time and within budget - Own and manage the forecast for innovation items, partnering with Finance, Sales, and Demand Planning to ensure accuracy - Champion a consumer-first mindset by leveraging qualitative and quantitative research to inform decision-making - Monitor competitive activity, category trends, and the retail landscape to identify risks and opportunities - Translate insights into actionable innovation briefs - Serve as the central point of coordination across R&D, Operations, Finance, Sales, Legal, Pack, Insights, and Regulatory to drive innovation projects forward - Collaborate with the broader Ritz brand team to ensure innovation efforts are integrated with base brand plans and communications - Present recommendations and project updates to senior leadership with clarity and confidence - Partner with Sales and Customer Marketing to develop sell-in materials, distribution strategies, and launch plans for new items - Manage innovation-related budgets and ensure efficient allocation of resources- Ability to thrive in and handle ambiguity & fast paced environment - 3-5 years of brand management or marketing experience in CPG required - A desire to drive your future and accelerate your career and the following experience and knoweldge: - Experience working with Nielsen data platforms - Analytic and creative thinking skills - Empathy for consumers and ability to turn insights into “wow” experiences with our brands and products - Bachelor’s degree in Business, Marketing, or a related field required - Strategic thinking and problem-solving capabilities - Ability to build and deliver against strict timelines - Proven ability to manage complex, cross-functional teams with multiple stakeholders - Highly organized - Strong business acumen - Strong Excel and PowerPoint skills - Strong communication and interpersonal skills- End Date: November 6, 2026 Paga: $97.3k - $133.8k per year Burimi: https://www.welcometothejungle.com/jobs/9b5d1ef1-8abf-4555-81b8-af0ef8ab8cee

Niveau: senior